Beauty Launches

Scentbird Drops the First Official Scent of Love Island

Love Island Eau de Parfum transports viewers from living rooms to Villa experiences with a woody-fruity scent and tropical-inspired bottles.

Scentbird announces the launch of its first-ever Love Island Eau de Parfum, a new, exclusive fragrance created in partnership with the reality TV show Love Island. 

Dropping alongside the highly anticipated return of Love Island USA and Love Island UK, the scent captures the energy, confidence, and connection that define life in the Villa.

This woody-fruity scent comes in a tropical-inspired bottle, printed with a palm tree iconography and a beach landscape color palette. It is topped with a golden ribbed cap.

Elena Lécué, CMO at Scentbird, said, 

“Love Island is pure emotion—the excitement, the suspense, the exotic escape. We wanted to capture exactly what keeps millions of fans tuning in every season and bring it to our community in fragrance form.”

Built around a woody-fruity profile, Love Island Eau de Parfum features: Bombshell Peach, Yuzu Kiss, Villa Gardenia, Bare Skin Musk, Driftwood. 

To celebrate the launch, Scentbird launches a new campaign.

The campaign features previous Love Island USA contestant and rising creator Iris Kendall. From getting-ready routines to date nights, Kendall gives fans an authentic look at how the scent fits into her world.

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